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SiteBriefly
Example Brief

Example Website Brief

See how messy client answers become a structured website brief with missing information and follow-up questions.

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Project: Bloom Interiors — Website Redesign

Before: messy client answers

Raw client input

"We need a more modern website. We offer interior design and renovation services. The current site feels outdated. We want something premium but friendly. We probably need Home, About, Services, Portfolio, and Contact. We have some photos but not sure if they are good enough. Texts are not ready yet. We like clean websites with warm colors. Deadline would be nice before October, but we are not sure. Budget maybe around €2,000–€3,000."

SiteBriefly turns this into…

After: structured website brief

Website Brief

Bloom Interiors — Website Redesign

Client type: Interior design studio · Generated 3 July 2026

✓ Brief Generated

1. Project Summary

Bloom Interiors needs a modern website redesign to present its interior design and renovation services in a more premium, trustworthy, and client-friendly way.

2. Business Context

Bloom Interiors is an interior design studio offering residential and commercial interior design, renovation planning, and project coordination services.

3. Website Objective

Main goal

Present services and build trust with potential clients.

Secondary goals

  • Show portfolio work.
  • Encourage inquiries through a contact form.
  • Communicate a premium but approachable brand image.

4. Target Audience

Homeowners and small business owners looking for premium interior design or renovation support.

5. Suggested Website Structure

HomeAboutServicesPortfolioContactLegal pages

6. Required Features

Contact formPortfolio/galleryMap integrationBasic SEO structure

7. Content & Assets Status

Logo

Ready

Brand colors

Unclear

Website text

Missing

Images

Partly ready

Domain

Unclear

Hosting

Unclear

8. Visual Direction

Premium, friendly, warm

9. Timeline & Budget

Budget

€2,000 – €3,000

Deadline

October 2026

Fixed?

Not sure

10. Missing Information

  • Website text is not ready.
  • Brand colors are unclear.
  • Domain and hosting status were not confirmed.
  • Image quality is uncertain.
  • Deadline is not confirmed as fixed.
  • Exact service pages still need clarification.

11. Follow-up Questions

  1. 1Do you already have final text for each page?
  2. 2Should the website include separate pages for each service?
  3. 3Do you already own a domain?
  4. 4Do you already have hosting?
  5. 5Are the existing photos professional enough for the new website?
  6. 6Is the October deadline fixed or flexible?
  7. 7Which portfolio projects should be shown first?

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